Cloud Storage – What is it & why use it?

Like the all the technical terminology that proceeds it, Cloud Storage is one of the latest trends to hit the market – and it’s clear to see why. But without understand what it actually is, and the benefits it could bring it is hard to know whether it would enable your business to do more. So, let’s take a look at what Cloud Storage actually is – and why it could be an ideal solution for you.

What does the dictionary say?

“Object storage (also known as object-based storage) is a storage architecture that manages data as objects, as opposed to other storage architectures like file systems which manage data as a file hierarchy and block storage which manages data as blocks within sectors and tracks.”

Source: Wikipedia

You may be using Cloud Storage and not even know it…

Cloud Storage has already started its implementation in to the mainstream technology world, and that means you could already be making use of the solution but not even know it. Applications such as Office 365, Salesforce, and even social media applications on your mobile, make use of Cloud Storage instead of traditional file or block storage.

This enables them to cost effectively store unstructured data, compared to legacy methods of doing so. This method of storage then allows companies to store unstructured data for use in Big Data analytics, Internet of Things, Cold Archive and much more. It can efficiently manage a mass of data, with no structure, that other solutions may struggle to do.

But how does it work?

There are some key differentiators between Cloud Storage and traditional file storage, and one of which is the fact that there is no directory tree, no folders or subfolders, and no mount points. This is of course due to the style of the data and the very fact that it is unstructured.

The data does, however, have metadata which encodes and contains a unique, globally recognised, unique identifying number. This enables end users to access data simply using this number – no longer is there the requirement for them to remember an elongated file location.

Cloud Storage also features a single, global namespace, regardless of the number of nodes or geographical locations, resulting in location-independence. Multiple nodes and sites appear as one, logical storage system.

The replication of this data is then driven by object to object policies.

So, how can it benefit my business?

To put it in the simplest of terms, Cloud Storage is a multi-purpose, software defined storage solution that will take your business to the next level and lower operational costs with unmatched storage efficiency, resiliency and simplicity.

Built from the ground up to support multiple protocols, Cloud Storage simplifies storage for traditional as well as next-generation workloads with global access and protection. It is optimised for workloads that have unique data access requirements, such as Cloud and Big Data.

Contend with competitors, enable increasingly efficient technology and prepare your business for the future – Cloud Storage can enable you to do this and much more.

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